SALES HANDLE: A great gift under $20! KEY SELLING POINTS: HOW WILL THIS TITLE BE DISTINCTIVE: * A great under-$20 gift. * The laugh-out-loud funny books have strong commercial and critical success. * Great writing--the author taps into the mind of this age group perfectly. * A terrific friendship story with very real, strong girl characters. * Established series that continues to gain momentum with retailers, educators, AND kids. (We've heard from more than one rep that booksellers are reporting that readers are asking for the books. See the terrific sales figures under 'Comparable Titles'). NOTABLE AUTHORS OR CONTRIBUTORS TO PROJECT: * NYT Bestselling author Annie Barrows! Highly promotable. * Award-winning artist Sophie Blackall RELEVANT SALES COMPARISONS OR SALES INFO: * Over 25,000 units sold of the first boxed set * Over 800,000 units sold in the series!